Email Campaigns:
I oversee the creative development and execution of email marketing campaigns. This includes designing email templates, creating compelling visual assets, writing promotional copy, and ensuring brand consistency across in-house and partner campaigns. I balance strategic messaging with eye-catching design to drive click-through rates.
OLD
v.s.
NEW
Refreshing Layout & Composition
The old design was light, crowded, and image-heavy, with a call to action buried mid-email. The new design uses a dark, high-contrast panel and a bold hero image paired with a modern CTA button right below it, so the main action is visible immediately.
Live-text headlines, shorter copy, and clear detail buttons make the email easier to scan. The result is a stronger visual hierarchy, a more premium look, and a clearer path to click-through.
